Maura Rath
Yoga teacher Maura’s business is rooted in the promotion of her clients’ wellbeing in a way that makes business boom. She wants to scale up with the help of Lord Sugar’s investment.
| Fact title | Fact data |
|---|---|
| Occupation |
Owner, Yoga Company
|
| Location |
Wexford
|
What's your biggest business success to date?
I hear back that my business brings some people a little bubble of self-love. It helps some people with that winter dread, and people move stronger and more freely than before.
The success of my business is measured by the joy and health it brings people.
What's your biggest business fail?
My biggest lesson was buying into the hype and the sales pitch of a custom app, which was an expensive experiment and wasn’t the best experience for me or my customers. All this learning was poured into my new mobile-friendly website, which is working great!
Tell us something about yourself.
I swim in the Irish Sea all year round - come rain, hail or snow! I am obsessed with sea swimming and cold-water dipping, and actually prefer the colder months.
Why do you deserve Lord Sugar’s investment?
I believe I deserve Lord Sugar's investment because my business promotes positivity and well-being, in a profitable and scalable way, with five income streams.
