How to trend on social media
What are the pressures of dealing with internet fame?
Humour, fashion, music or memes: social media stars have a big influence on today’s digital audience, and India, with more than 500 million people using social media platforms, is a buzzing base for all things trending.
But is there a method to the frenzy of new content being created and consumed by the hour? What are the pressures of dealing with internet fame? And how do brands collaborate with trending stars of the internet world to monetize their fame?
In this edition of WorklifeIndia, we find out how to trend on social media.
Presenter: Devina Gupta
Contributors: Yohani Diloka de Silva, singer, songwriter; Bhuvan Bam, digital star, BB Ki Vines; Yashraj Mukhate, music producer, YouTuber; Neha Puri, CEO, co-founder, Vavo Digital
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- Fri 1 Oct 2021 14:32GMTÂ鶹ÊÓƵAV World Service South Asia & East Asia only
- Sat 2 Oct 2021 10:32GMTÂ鶹ÊÓƵAV World Service except Australasia, East Asia & South Asia
- Sat 2 Oct 2021 23:32GMTÂ鶹ÊÓƵAV World Service Australasia, East and Southern Africa & West and Central Africa only
- Sun 3 Oct 2021 04:32GMTÂ鶹ÊÓƵAV World Service South Asia & East Asia only
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WorklifeIndia
Live from Delhi, WorklifeIndia reflects on money, work, family, business and finance.
